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Analytics

Performance Marketing Company Replaces In-House Business Monitoring System With Anodot

In performance marketing, KPIs are directly proportional to revenue. Avantis is a performance marketing company that, prior to Anodot, had used a variety of in-house monitoring solutions and SAS tools to monitor the KPIs that drove their business. But they found their top metrics, such as impressions, clicks, click-through rate (CTR) and postbacks, were often much different than their publishers’.

Gain Real-Time Insights for Hybrid Infrastructure with the OpsRamp Gateway

The 2019 RightScale State of Cloud report shows that 45% of IT leaders voted for hybrid infrastructure as their top operational priority (public cloud comes second at 31%). With enterprises expected to use a combination of legacy and modern infrastructure for the foreseeable future, how do digital operations teams drive greater availability and proactive system performance for mission-critical services running on hybrid architectures?