When Readiness Really Matters: How Seasonal Spikes Become the Catalyst for Long-Term Discipline
Every engineering leader knows the stress of an upcoming seasonal spike. Whether it’s tax season, open enrollment, or Black Friday, there’s always that moment where someone says, “Are we actually ready?” It’s usually followed by a scramble: auditing services, chasing down owners, updating spreadsheets, running perf tests, checking alerting thresholds, verifying infra configs—much of it manual, fragmented, and slightly different every time. It’s exhausting.