Observability involves telling a coherent story about an entire system. Over the years, video streaming service Pluto TV has had to navigate many storytellers in terms of observability vendors, tools, and formats before settling on OpenTelemetry to analyze and compare features across its many destination platforms. During this presentation, you'll see how Bharathi Ramachandran—Engineering Manager at Pluto TV—used OpenTelemetry to implement his initial proof of concept and get his entire organization shipping observability data at scale.