When a visitor types your website into the search bar, they intend to see your website and not a broken link/webpage. In a digital world where we want everything right now, a website that is not available right now is a website we probably will not go back to in the future. That much should be obvious to everyone. If you are not careful, your website could be sending your visitors to your competitors. So how do you keep track of your website 24/7? One answer is to use an uptime monitoring service.