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By ChangeTower
Ahrefs has been at the forefront of SEO innovation for years, and in 2024, the platform introduced several groundbreaking updates to empower marketers, SEO professionals, and businesses. This year’s changes revolved heavily around AI integration, enhanced data visualization, and better tools for competitor analysis and content strategy development.
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By ChangeTower
In today’s fast-paced and competitive markets, staying ahead isn’t just a luxury—it’s a necessity. However, keeping tabs on every move your competitors make can be overwhelming. This is where competitive intelligence (CI) plays a crucial role. CI involves tracking your competitors’ strategies, pricing models, and trends to gain insights that allow you to make informed business decisions.
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By ChangeTower
After the blockbuster announcement of Chat-GPT in fall of 2022, the SEO and copywriting worlds were thrown into chaos. With AI able to generate blocks of mostly solid content (mostly) in seconds, what would this mean for the future of SEO – where for years copywriters have commanded triple digit hourly wages to generate content meant to game Google search results?
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By ChangeTower
Since the landmark rollout of Chat GPT by Open AI in fall of 2022, SEO professionals have been doing their best to make sense of the future of search. The content generating capabilities of AI-powered engines offered a variety of immediate questions for SEO pros: The questions only multiplied when Google rolled out the news that generative AI search results would become a normal part of search in spring of 2024.
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By ChangeTower
2023 was a landmark year in SEO, and not for entirely positive reasons. After the emergence of OpenAI and ChatGPT and the realization that AI-powered search was the future focus of major search players like Google and Microsoft, SEO monitoring professionals were rightly thrown into an uncertain landscape. Would traditional search, and all of its standard practices and strategies, disappear within months? What about the ideas of “content is king” and the importance of link-building?
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By ChangeTower
Website monitoring has grown in importance over the past decade for individuals and businesses all around the globe – and for different purposes. It became even more important in 2020 during the COVID-19 pandemic. As travel, events, and offices around the globe shut down rapidly, people relied on different tools and features to be kept up to speed regarding the ongoing situation.
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By ChangeTower
Whether you run a website of your own, or rely on a specific website for your profession, finding out a URL has gone down can cause considerable losses in revenue and accessibility, or deny access to the critical information you or your users rely on. Uptime monitors let you constantly check your site(s) to see if they are up and running. There are a few common use cases for uptime monitoring.
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By ChangeTower
Sending change alert(s) is a core feature of ChangeTower. Whether new content is published on a page, a keyphrase is added or removed, or even if the site’s meta description was changed, ChangeTower can detect and more importantly, alert you of those changes before anyone else. Before diving into how to set this up with ChangeTower, let’s talk about Google Analytics first.
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By ChangeTower
When Slack was first launched back in 2013, the idea of using a centralized messaging system hadn’t been around for too long. Why? Organizations and businesses didn’t even know they needed one. Instead, they used different methods and tools to communicate – emails, SMS messaging, Skype for online meetings, etc. How did Slack earn the title of your company’s digital headquarters?
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By ChangeTower
Teams and individuals worldwide use Calendly to help them with appointment scheduling without the hassle of juggling their calendars and conflicting meetings. With features like automated reminders and routing forms, it’s no surprise that it’s considered one of the best scheduling apps on the market.
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By RSVPify
Detect changes to any public-facing webpage or website.Get alerts whenever ChangeTower detects changes that match your custom criteria set. Schedule your checks, set a sensitivity level, and define your change alert criteria. You’ll be the first to know when a page changes.
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By ChangeTower
The impact that recent and rapidly accelerating advancements in technology have had on how we do business is undeniable. As cloud services and mobile technology continue to grow and evolve, enterprises are continually presented with ways in which they can cut costs, reach new customers, and even monetize their offerings.
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Powerful, cloud-based, always-on website monitoring tools. Monitor web pages for visual changes, keywords, code updates and more.
Our powerful website change monitor engine detects changes to any public-facing website. We’ll take care of the monitoring and let you know whenever we detect changes that match your keywords or custom criteria set. Schedule your monitors, set a sensitivity level, and define your change alert criteria. You’ll be the first to know when a change is made that’s important to you.
Track the changes that matter most to you. Receive timely alerts when we detect specific changes:
- Competitive Monitoring: Keep tabs on what your competitors are working on. Stay ahead of the curve.
- Website Security & Defacement: Monitor and track any code change. Watch for malicious code injection and website defacement attacks.
- Industry News Alerts: Keep up-to-date on the happenings in your industry that matter most. Filter out the noise.
- Brand Mentions: Know when key websites or forums mention your brand or a competitor’s.
- Legal & Compliance Monitoring: Ensure compliance on key web pages. Watch for potential risk.
- Press Release Alerts: Have press releases in-hand before everyone else knows they’ve even been published.
- News & Media Monitoring: Get alerts when news important to you is published. Track changes to news articles throughout the day.
- Social Media Monitoring & Archiving: Keep an eye on key social media accounts. Capture snapshots in time.
- Shopping & Price Changes: Know when the price drops. Grab the best deal. Watch for special offers.
Monitor websites for content changes and security threats. Be the first to know.