Automated event payloads come in many shapes and sizes. These infinitely different event structures pose a problem for users who want to send them all to the same place to page on-call staff. Unless that on-call solution supports the schema directly, you’re out of luck. While we’re proud of the number of integrations we support today for event sources into on-call, we also think the best number that we should support is infinity.

Today, the entire world is feeling the pain of a major software outage. While we know a lot about these occurrences—our entire business is built on helping companies manage incidents and outages effectively—we’re not here to share our opinion on it. Instead, we’d like to help those unfamiliar with the incident lifecycle understand what happens when an outage like this occurs, who is responsible for what, and what companies ultimately do to get things working again.