It’s 2020: There is a plethora of data available about measuring SLIs and setting SLO targets. But, now that you have this data, what are you actually supposed to do with it? The classic example of “Ship features when you have error budget; focus on reliability when you don’t.” is antiquated, too simple, and ignores all of the amazing discussions and decisions you can have with your SLO data. Let’s talk about how you can use SLOs to actually make people happier — from your customers, to your engineers, to your business.