Black Friday 2019 Ecommerce Strategy: Site Optimization
Last year’s ecommerce holiday shopping sales were at an all-time high. According to Adobe, Cyber Monday topped Black Friday with $7.87 billion in sales. While many companies have holiday advertising and marketing strategies in place, is your website optimized to give buyers the best possible shopping experience? We’ve created this handy guide to help you get ready for the mass of online shoppers looking for a deal. The last thing you want is to have a website meltdown on the big day.