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Analytics

The Importance Of Market Intelligence For Small Businesses

Market intelligence is the process of gathering, analyzing, and interpreting information about your market, which includes customers, competitors, and suppliers, and other industry participants such as regulators and industry associations. This information can be used to make informed business decisions, identify new opportunities, and stay ahead of the competition. In today's competitive business environment, it is more important than ever for small businesses to stay ahead of the curve. Market intelligence is essential to achieve this objective.

Understanding Amazon Security Lake: Enhancing Data Security in the Cloud

This year, Amazon Web Services (AWS), a leading cloud services provider, announced a comprehensive security solution called Amazon Security Lake. In this blog post, we will explore what Amazon Security Lake is, how it works, the benefits for organizations, and partners you can leverage alongside it to enhance security analytics and quickly respond to security events. Image source: Amazon.

Data Observability: An Introductory Guide

As more companies rely on data insights to drive critical business decisions, data must be accurate, reliable, and of high quality. Gaining insights from data is essential, but so is the data’s integrity so that you can be sure that data isn’t missing, incorrectly added, or misused. This is where data observability comes in.

Optimizing Cloud Infrastructure: Strategies for Short, Mid, and Long Term Success with Talon.One

In this video, we have a special interview with Yotam Cohen, DevOps Team Lead at Talon.One, who shares insights on how they optimized their cloud infrastructure costs with Aiven's managed services. Discover how Talon.One, the leading promotion and loyalty solution, manages more than 250 databases totaling 17TB in size, while ensuring optimal resource allocation for each customer. With Aiven's standardized PostgreSQL plans, they were able to achieve cost efficiency without compromising performance and scalability.

Unlocking valuable healthcare data to improve patient outcomes and reduce clinical risk with Elastic

Cogstack, powered by Elastic, has proven invaluable in protecting patients at risk from specific drugs, enabling healthcare staff to swiftly access relevant medical records within just a few clicks, rather than days, weeks or even months as it was before. Harnessing the power of Cogstack and Elastic has allowed clinicians to identify priority cases promptly, leading to a reduction in waiting times for patients and ensuring the right medications are prescribed.

Connecting PostgreSQL to pgAdmin

In this tutorial, we'll guide you through the process of connecting PostgreSQL to pgAdmin, a popular GUI tool for managing PostgreSQL databases. Whether you're a beginner or an experienced user, this video will provide you with step-by-step instructions on establishing a seamless connection between PostgreSQL and pgAdmin. Additionally, we'll showcase how Aiven's PostgreSQL service seamlessly integrates with pgAdmin, enabling you to efficiently administer your database.

Web Analytics 101: A Comprehensive Guide

In today's post-pandemic digital landscape, web analytics is projected to have a market size of US$13.4 Billion by 2030. This means that understanding website data and user behavior is crucial for any business wanting to succeed. Businesses can collect, analyze, and report website data through well-executed web analytics strategies to optimize the user experience and meet business objectives.