The Importance Of Market Intelligence For Small Businesses
Market intelligence is the process of gathering, analyzing, and interpreting information about your market, which includes customers, competitors, and suppliers, and other industry participants such as regulators and industry associations. This information can be used to make informed business decisions, identify new opportunities, and stay ahead of the competition. In today's competitive business environment, it is more important than ever for small businesses to stay ahead of the curve. Market intelligence is essential to achieve this objective.