Money makes the world go around and this has never been more true when it comes to the data economy as innovative start-ups seek investment to achieve their ambitions and unlock their potential. Led by insight from Atomico and Realm, this piece - the fifth in our data economy series - will look at the data economy from an investment perspective - what traits do they look for in data-driven companies? How are start-ups approaching it? These are the questions this piece will answer.

The data economy may hinge on technology but it is being driven-forward by people. The fourth piece in our series explores this side of the data economy in detail looking at the evolution of digital skills required in today’s market. Featuring insight from Dojo, Atomico and WorkOrb, it looks at the challenges of finding people with the necessary skills and touches on what is required from a human capital perspective for companies to best achieve success in the data economy.