Customer Story: Why Freshly Cooks with Sentry
On the surface, food delivery service seems straightforward. However, creating a food delivery startup is more like building a transportation and logistics company than pizza delivery. Coordinating web and mobile applications for seamless ordering, tracking, and delivery, all within razor-thin service windows, takes an unprecedented level of complexity (when you get it right). And once you begin to scale service, the technical challenges become even greater.