Navigating 2025: Turning Uncertainty into Opportunity
The end of the year for technology companies always brings with it a raft of new predictions for the coming twelve months. Many predictions, breathlessly delivered, suggest a tenuous future can be conveniently avoided with the appropriate application of vendors’ products. Using predictions as a way to shill products is boring, and it misses an opportunity to help enterprises plan for the coming year. After all, predictions don’t have to be correct to be useful.