For the Users: Customer-Driven Development
“Always design with the customer in mind,” they say. “We listen to our customers,” they say. And they’re right. But why not actually ask the customers what they want and just build what they’re asking for? “We might be driven off-track if we implement what our customers want.” This may come up as an argument to stick to the vision path and never deviate from the roadmap. However, in the end, aren’t we trying to build something for the customers?