As a member of the FinOps organization, Anodot is excited to sponsor the upcoming FinOps X event in Austin, TX. Anodot’s mission has always been to help organizations solve one of the most recognized challenges associated with public cloud adoption — cost control and optimization. Every feature of our Anodot cloud cost management platform has been built by taking a core FinOps market concern and working backward to deliver a capability that fills that need.

Most companies today have a “cloud first” computing strategy. According to Foundry’s April 2022 report outlining their 2022 Cloud Computing research, 92% of businesses globally have moved to the cloud. What’s more, the percentage of companies with most or all of their IT infrastructure in the cloud is expected to leap from 41% today to 63% in the next 18 months. As companies move more workloads onto various cloud platforms, cloud budgets continue to increase.

96% of companies now use or are in the process of evaluating Kubernetes. As the maturity and complexity of Kubernetes environments grow, costs quickly spiral out of control when an effective strategy for visibility and optimization is not in place.

Optimizing Kubernetes costs isn’t an easy task. Kubernetes is as deep a topic as cloud (and even more complex), containing subtopics like: That’s a lot for a busy DevOps team to understand and manage, and doesn’t even consider that line-of-business stakeholders and finance team members should have some understanding of each cost driver’s function and importance to contribute to a successful FinOps Strategy.

As the complexity of Kubernetes environments grow, costs can quickly spiral out of control if an effective strategy for optimization is not in place. We’ve compiled expert recommendations and best practices for running cost-optimized Kubernetes workloads on AWS, Microsoft Azure, and Google Cloud (GCP).

The high volume and high rate of transactions in the adtech market pushes vast amounts of data through the entire ecosystem, 24×7. Regardless of its place in the market – advertiser, ad exchange, ad network, or publisher – each has thousands or even hundreds of thousands of metrics that measure every aspect of the company’s business. Monitoring these metrics can prevent incidents from impacting the business.

There are few organizations left today without some of their business operating in the cloud. A recent IDG Cloud Computing Study found that 92% of businesses globally moved to the cloud. According to Gartner, cloud adoption spending will surge to about $482 billion by the end of 2022. Most companies make the move to take advantage of the speed, innovation, and flexibility offered by cloud computing solutions. Operating in the cloud can also provide cost savings and improved productivity.

As the adtech industry continues to expand and the volume of ads sold and served grows exponentially, the only way to manage the business is through programmatic advertising. This approach utilizes data insights and algorithms to automatically serve ads to the right user, at the right time, on the right platform, and at the right price. The speed and scale of online advertising means that adtech companies need to collect, analyze, and act upon immense datasets instantaneously, 24 hours a day.

We are often asked what’s the difference between Anodot and CloudHealth. Since both platforms offer cloud cost management solutions, the differentiation might be unclear. In this article, we’ll quickly clarify what each platform is built for, and why — despite some overlaps in features — these are two fundamentally different creatures.

Last month Gartner published its first ever “Market Guide for AI Offerings in CSP Network Operations,” and we’re excited to share that Anodot has been identified as a Representative Vendor in the report. According to the Gartner report, “CSPs are focusing on automation of their network operations to improve efficiency and customer experience, and mitigate security concerns.” The market guide presents many new and actionable insights.