ITAM in SMBs - Trends We See for 2025
In the evolving landscape of IT Asset Management (ITAM), small and medium-sized businesses (SMBs) are experiencing a paradigm shift. Traditionally, ITAM was the domain of large enterprises, managed by solutions like Certero, Flexera, and Snow, focusing primarily on tracking and managing expensive software licenses and conducting software audits. However, the landscape is changing, and SMBs must now embrace ITAM, albeit in a completely different manner.