What's new with Google Cloud for 2024
Google Cloud, the number three player in the global IaaS and PaaS sectors, secured a market share of 10% towards the end of 2023 with similar commitments to AI that we’re seeing across the cloud provider board. Although growth at Google Cloud hit 24% year-on-year in Q3, according to Canalys, performance was lower than expectations as the cloud provider struggled more than its peers with the delayed impact of enterprise’ IT cost-cutting measures.