Sales engineering is becoming increasingly more important for service-based businesses. It’s time to start paying attention to the role of technical sales in your business. The truth is, without technical sales, you cannot sell. If you want to deliver solutions that meet your target market’s needs, you must bridge the gap between internal teams and customers.

Picture the scene – you’re a mobile mechanic helping a customer and you can’t log into your tablet. You’re on the side of the road at 11pm, and you just want to reset your password so you can finish up and send them home in the car you just fixed. The service desk is closed, so you go for the chatbot option.

Sales engineers play a significant role in bridging the gap between internal teams and customers. This shared services team has product experts who possess a sound technical background and a deep understanding of customer expectations. With that, they support several business functions like Sales, Customer Service, Research and Development, and so on. Sales engineering professionals can wear many hats because of their in-depth understanding of the products and the business itself.

Sweating IT assets, ever heard of them? It might seem nonsensical to imagine an IT asset perspiring from being overworked, but it’s actually not a far-off analogy. When a business delays the purchasing of new technology as long as possible, it’s called ‘sweating assets.” Companies have their reasons for this strategy, but it usually comes down to one thing: an attempt at cost-savings. Do sweating assets actually help to achieve this and where do they miss the mark?

As COVID vaccines begin to roll out, get ready to return to the workplace with ServiceNow and learn about how to bring employees back to your workplace. How to create an employee centered game plan for the safe return to workplace Workplaces are reopening.

Did you know there are currently 4.20B social media users globally? That’s 53% of the total global population! From the most popular social media platforms like Facebook and YouTube, to the hottest up and coming platforms like TikTok and Clubhouse, there is one thing they all have in common: privacy regulations and considerations should be and need to be top priority. Ivanti’s Sr.

Amazon Web Services is a comprehensive, well-supported cloud service that is continuously growing and evolving. As cloud technology continues to boom, enterprises all across the globe are increasingly depending on cloud service providers to manage their workloads, data, and applications.