In a world where executive and buyer attention spans are declining, how do sales and marketing professionals create the most relevant and timely experiences for customers and prospects to learn about your company’s solutions? By designing account-specific experiences that ensure the right message is delivered to the right executive at the right time.
Companies shifting to permanent hybrid work environments are up against major challenges, including additional investment in new physical experiences for employees. This is complex and expensive. It involves bringing together systems, technology, and teams that have historically been siloed. But with every challenge comes an incredible opportunity to make work better.