Our perception of the cloud is underpinned by three terms: scalable, flexible, and efficient. These adjectives, however, are only the capabilities of the cloud—not the benefits. Turning the cloud’s capabilities into benefits involves understanding the nature of the cloud and optimizing how you use it based on that. From choosing your cloud vendor to rewriting your code for the cloud, our cloud cost efficiency checklist spans a wide spectrum of planning and actions.

Even if you’ve only been a digital business owner for a short time, you likely already understand the importance of metrics like click-through rates, engagement, and follower demographics. What you may not be aware of, however, is how much of an impact proactive website monitoring can have on catalyzing your business growth. Just as your marketing metrics should inform your next campaign, you should rely on website monitoring metrics to prioritize strategic improvements.

Interest in generative AI has skyrocketed since the release of tools like ChatGPT, Google Gemini, Microsoft Copilot and others. Along with the hype comes concerns about privacy, personal identifiable information (PII), security and accuracy. Organizations are treading cautiously with generative AI tools despite seeing them as a game changer. Many seek the “sweet spot” – enabling benefits right now while identifying more strategic future uses, all without compromising security.