Why Super Bowl 2025 was a triumph for Internet Resilience
When you’re spending close to $8 million for a 30-second Super Bowl ad, the one thing you don’t want to leave to chance is your website—especially when millions of viewers, whether they came for the game, Kendrick Lamar, or to catch a glimpse of Taylor Swift in the stands, might head there right after the spot airs. Make no mistake: web performance is just as critical as the ad itself.