The retail industry has evolved into a mix of physical stores, e-commerce, digital payments, and omnichannel interactions. Now, GenAI has been added to this mix, which changes how people shop, how retailers operate, and how employees work. While this shift creates opportunities for retailers of all sizes, it also presents serious challenges in maintaining network performance and staying compliant with industry regulations.

Did you hear about the failed video conferencing project? During a global stakeholder meeting, an IT team deployed new video conferencing software without testing a default echo feature. Every participant heard their voice echoing back, disrupting the meeting until someone identified and fixed the setting. While relatively minor, this incident demonstrates how overlooked technical details can compromise professional operations. Consider the failed ERP rollout by a food distributor.

Who are the clinical and non-clinical stakeholders that need to be involved in scoping, planning, testing, implementing, and maintaining asset tracking (or asset management) systems in healthcare? Why is it important to bring these people in? When should they be brought in?

With a compound annual growth rate (CAGR) of 20% from 2023 to 2032, retail media is growing faster than almost any other form of ad spend. As per the eMarketer report, the industry will receive $140 billion of ad spend by the end of 2024. At this pace, GroupM estimates that the retail media spending will surpass total digital advertising through 2027. One thing is clear - the retail media landscape is changing fast.

Generative AI has now become an essential tool in reshaping retail as we know it. Major players, including Amazon, Walmart, Carrefour, and more, have integrated GenAI into their operations, unlocking unprecedented efficiency and personalization in their strategies. As AI continues to evolve, it’s no longer just about retail media and advertising—it’s revolutionizing every aspect of the retail landscape, from product development to customer service.