MQTT is a standard messaging protocol used for the Internet of Things (IoT) because it requires minimal resources and can be executed by small microcontrollers found in connected devices. IoT devices have a real need for this type of lightweight protocol because it guarantees fast and reliable communication with minimal hardware requirements, keeping power consumption and manufacturing costs low.
If you’re a 1.x user of InfluxDB, you might be a Kapacitor user as well. If so, you’re also familiar with TICKscripts, the data processing and transformation language for Kapacitor, the batch and stream processor for InfluxDB. Kapacitor is a great tool, but it’s largely a black box, so using and implementing TICKscripts to execute data processing tasks, checks, and notifications can be a challenging developer experience.
As the adtech industry continues to expand and the volume of ads sold and served grows exponentially, the only way to manage the business is through programmatic advertising. This approach utilizes data insights and algorithms to automatically serve ads to the right user, at the right time, on the right platform, and at the right price. The speed and scale of online advertising means that adtech companies need to collect, analyze, and act upon immense datasets instantaneously, 24 hours a day.