Business-to-business advertising and marketing are very important for companies that sell things or services to other businesses. This is different from business-to-consumer (B2C) marketing, which is about selling directly to people. B2B marketing is all about building good relationships and showing why their products are helpful. It's about giving special solutions that fit the needs of other businesses. This guide will explain the basics of B2B advertising. We will share good strategies and show real-life examples of companies that have done well.

Developing reliable, error-free software is undeniably a never-ending task in the evolving field of software development. Rigorous testing procedures are an undeniable necessity for guaranteeing that software functions as intended throughout the development cycle. TDD (Test-Driven Development) and BDD (Behavior-Driven Development) are two well-known approaches that have gained popularity in tackling typical software development issues. This article explores how exactly these approaches improve software product quality and aid in avoiding frequent errors.

The e-commerce world has rapidly grown over the past decade. As more consumers and businesses go digital, online sales have skyrocketed and account for 19% of total worldwide retail sales. With the business environment in a constant state of evolution, it's essential for you to adapt to changing market and customer demands to edge out competition as an e-commerce store.

Cyber threats against AI systems are on the rise, and today's AI developers need a robust approach to securing AI applications that address the unique vulnerabilities and attack patterns associated with AI systems and ML models deployed in production environments. In this blog, we're taking a closer look at two specific tools that AI developers can use to help detect cyber threats against AI systems.